| dc.contributor.editor |
Gneezy, Ayelet |
|
| dc.contributor.editor |
Griskevicius, Vladas |
|
| dc.contributor.editor |
Williams, Patti |
|
| dc.coverage.spatial |
San Diego, CA |
en_US |
| dc.creator |
Farah, Maya F. |
en_US |
| dc.creator |
Ramadan, Zahy |
en_US |
| dc.date.accessioned |
2018-05-08T12:22:53Z |
|
| dc.date.available |
2018-05-08T12:22:53Z |
|
| dc.identifier.uri |
http://hdl.handle.net/10725/7781 |
|
| dc.description.abstract |
The Amazon Dash Button technology allows customers to remotely reorder products by the mere press of a button. To investigate the impact of this tech disruption on the consumer journey, a survey was completed by 630 U.S. Dash Button users. The findings show that its usage significantly affects shopping impulsiveness. |
en_US |
| dc.language.iso |
en |
en_US |
| dc.publisher |
Association for Consumer Research. |
en_US |
| dc.subject |
Consumers -- United States -- Congresses |
en_US |
| dc.subject |
Consumers -- Research -- United States -- Congresses |
en_US |
| dc.subject |
Consumer behavior -- United States -- Congresses |
en_US |
| dc.title |
Advances in consumer research |
en_US |
| dc.title |
The rise of the impulsive shopper |
en_US |
| dc.type |
Conference Paper / Proceeding |
en_US |
| dc.title.subtitle |
the case of the amazon dash button |
en_US |
| dc.creator.school |
SOB |
en_US |
| dc.creator.identifier |
199705300 |
en_US |
| dc.creator.identifier |
199503670 |
en_US |
| dc.creator.department |
Department of Hospitality Management and Marketing (HMKT) |
en_US |
| dc.description.embargo |
N/A |
en_US |
| dc.publisher.place |
Duluth, MN |
en_US |
| dc.identifier.ctation |
Farah, M., & Ramadan, Z. (2017). The Rise of the Impulsive Shopper: the Case of the Amazon Dash Button. ACR North American Advances. Duluth, MN : Association for Consumer Research. |
en_US |
| dc.creator.email |
MFarah@lau.edu.lb |
en_US |
| dc.creator.email |
zahy.ramadan@lau.edu.lb |
en_US |
| dc.date.created |
26-29 October, 2017 |
en_US |
| dc.conference.subtitle |
proceedings |
en_US |
| dc.description.tou |
http://libraries.lau.edu.lb/research/laur/terms-of-use/articles.php |
en_US |
| dc.identifier.url |
http://acrwebsite.org/volumes/1024296/volumes/v45/NA-45 |
en_US |
| dc.identifier.orcid |
https://orcid.org/0000-0002-6251-4096 |
en_US |
| dc.identifier.orcid |
https://orcid.org/0000-0001-8368-3617 |
en_US |
| dc.date.datepublished |
2017 |
en_US |
| dc.creator.ispartof |
Lebanese American University |
en_US |
| dc.description.numberofseries |
v. 45 |
en_US |
| dc.title.volume |
Advances in consumer research |
en_US |